Sierra Pet Care is committed to providing professional, loving care for pets with the highest standards of safety and service. Based in Reno, NV, Sierra Pet Care offers personalized care plans designed to meet the unique needs of each pet, ensuring both pets and their families have peace of mind. With a mission to deliver extraordinary care, Sierra Pet Care is built on a foundation of clear communication, compassion, and customized experiences that bring joy and comfort to every pet. At Sierra Pet Care, the team doesn’t just care for animals—they enrich their lives through play, love, and thoughtful attention to detail, making every visit a positive and memorable experience.

Sierra Petcare

Visual Brand Identity & Custom Showit Website

Project Type

I had the opportunity to collaborate with Erin Shepardson, the founder of Sierra Pet Care, to bring her vision for a playful yet professional online presence to life. The goal for this project was twofold: to expand Sierra Pet Care’s client base through SEO optimization and to create a welcoming, functional space for returning clients to easily log in and book services for their pets.

We wanted the website to serve as a central hub for both new and existing clients. For new visitors, the site’s SEO-driven design ensures that it reaches a broader audience in search of high-quality, in-home pet care in Reno, NV, and beyond. For returning clients, we designed a seamless booking system that allows users to log in, schedule care, and manage their accounts—all in one place.

In addition to the functional aspects, the site features a blog aimed at supporting pet owners with valuable tips, insights, and resources. This not only positions Sierra Pet Care as a trusted authority in the pet care industry but also helps foster a deeper sense of community among Erin’s clients.

To reflect the fun and joy that Sierra Pet Care brings to pets and their owners, we incorporated playful design elements and lively imagery of pets. This created a warm and inviting atmosphere that engages visitors from the moment they land on the page, while still maintaining the professionalism needed to communicate trust and reliability.

The result was a website that successfully blends fun and functionality. It provides clients with an easy-to-navigate, visually engaging experience, while supporting the business’s growth through enhanced visibility and user-friendly design.