Go all-in on a wholehearted  Brand.

 Break up with the “good enough” that got you here

Hand off your project to two experts who build your brand from the inside out—so every word & visual feels in sync, your website sells for you, and you can show up with your whole heart.

Go all-in on a wholehearted  Brand.

the wholehearted brand

Does launching your brand feel more like a heart attack than a labor of love?

Heck yeah.

You want to rise the ranks of your industry, get consistent inquiries pinging your inbox,

and collect 5-star reviews like they’re Pokémon cards?

But as a service provider wearing allllll of the hats at once, it’s easy to get lost in the overwhelm of what it takes to *actually* create the brand and website that holds your business together, yeah?

DIYing your way through words, visuals, and formatting, crossing your fingers it’s “good enough”


You started with a starry-eyed vision, but somehow ended up spiraling in place.

Creeping on designers, copywriters, & strategists, wondering how their timelines and work will fit together.



Gagging a little at the fact that you settled for a Canva logo and the tag line that came with it



Spending Sunday nights tweaking your About page for the hundredth time


Clicking between ChatGPT, Pinterest, and that competitor of yours to try to piece together SEO, fonts, and formatting ideas


You started with a starry-eyed vision, but somehow ended up spiraling in place.

When you don’t go all-in on your brand and website, the bits and pieces start to feel a little half-hearted. 

Your big, beautiful personality gets watered down because you don’t know how to make it fit.

LET ME LOVINGLY SAY THIS (WITH MY WHOLE CHEST)

You’re spending time on stuff you hate instead of work you love.

Timelines start to drag on, and those butterflies of excitement turn into knots of anxiety.

And you start convincing yourself “good enough” is good enough.

And that simply won’t do. 

Introducing 

The Wholehearted Brand

Here's what you need instead

An all-in-one creative experience built for the business you’ve become (and the one you’re growing into).

With strategy, copy, and design created side-by-side, we’ll turn what makes your business wholeheartedly yours into: messaging that pulses with personality, visuals that feel freakishly right, and a website that pays off. As for the fun you’ll have while showing it all off? Consider that our launch gift. <3

Click around to explore exactly what you’ll get: strategy, copy, design, & more! 

Everything you need to go all in on a Wholehearted Brand without skipping a beat.

Everything you need to go all in on a Wholehearted Brand without skipping a beat.

BRAND MESSAGING & WEBSITE COPY +
  • In-depth brand discovery questionnaire
  • 60-minute brand strategy + planning call
  • Custom Brand Messaging Guidebook
  • Mission, vision, positioning, one-liners, differentiators, voice, tone, and values
  • Competitor analysis + testimonial mining
  • Up to 5 pages of custom website copy
  • SEO research + on-page optimization
  • Recorded video walkthrough of drafts (or live, if preferred)
  • 2 rounds of revisions for both guidebook + website copy
VISUAL IDENTITY & CREATIVE DIRECTION +
  • Full creative direction concept to guide the whole visual brand
  • Logo suite (primary, secondary, submark, favicon)
  • Custom color palette + typography system
  • 5–7 custom brand illustrations
  • Canva Brand Kit setup + editable Brand Guide
  • Launch graphic (editable in Canva)
  • 2 rounds of visual revisions
  • All final files, prepped and ready for launch
CUSTOM WEBSITE DESIGN +
  • 5-page custom website design (on Showit or Wix Studio)
  • Website strategy & sitemap planning
  • Mobile optimization
  • On-page SEO implementation
  • 2 rounds of website revisions
  • Domain connection support
  • 2–3 custom video tutorials so you’re never left wondering “how do I…?”

We start at the center (your values, vision, voice, and vibe) so every decision we make has a clear pulse and a solid plan behind it. With a questionnaire & kick-off call, we’ll get everything we need to create custom brand messaging and creative direction concepts side-by-side.


The heart (and strategy)

Phase One

What it looks like for your brand to be built in sync 

This is where your vision takes shape, on the page and in the visuals. While your brand identity comes to life, we’ll also write your full website copy so your words and visuals are born in sync. Copy gets approved & sent off to the website phase, while you get a Canva-ready brand kit and launch graphics you can actually use right away!


the brand

Phase Two

Your new brand gets its online home. We’ll design and build custom website that’s beautiful, strategic, mobile-optimized, and SEO-ready. With video tutorials and launch support, you’ll feel confident going live and beaming with pride when you share it with the world.

the website

Phase Three

Meet the two halves   of your creative team.

Brand & Web Designer, Pokémon card vendor, and adrenaline junkie (who cries the whole time).

Sam’s superpower? Spotting the emotional thread in your brand and translating it into visuals that actually feel like you. With a psych degree and a freaky-good ability to read between the lines, she designs brands that are just as strategic as they are scroll-stopping.


Sam | Savina Studios

Meet the two halves   of your creative team.

Website copywriter, storytelling expert, and the internet’s favorite chaos-meets-clarity girl.

Kait extracts your message with journal-deep questions, pattern-spotting precision, and a storytelling style that’ll make your dream clients feel like you’re the one. She makes your voice louder, sharper, and unmistakably yours.



Kait | Morph Copy House

Together?

We build your brand from the inside out. Words and visuals created in sync, by two creatives who actually talk to each other. So instead of piecing it all together on your own, you get one fully aligned, fully supported experience.


I’ve always wholeheartedly believed that your message is the heartbeat of your brand, and your visuals are meant to bring it to life. But in the design world, messaging often gets left behind :( which means your words are trying to squeeze into a space they were never designed for (or like they sound like a GPT wrote them). Once I started collaborating with Kait, I knew I’d never go back to designing without copy first.
One idea from her sparks something in me, and all of a sudden, we're ten voice notes deep, playing with new ideas, and building something neither of us could have dreamed up alone. Our work is better as a collaboration, and it’s way freakin’ more fun for us as creatives, too.


I’ve always wholeheartedly believed that your message is the heartbeat of your brand, and your visuals are meant to bring it to life. But in the design world, messaging often gets left behind :( which means your words are trying to squeeze into a space they were never designed for (or like they sound like a GPT wrote them). Once I started collaborating with Kait, I knew I’d never go back to designing without copy first.

One idea from her sparks something in me, and all of a sudden, we're ten voice notes deep, playing with new ideas, and building something neither of us could have dreamed up alone. Our work is better as a collaboration, and it’s way freakin’ more fun for us as creatives, too.


Why We’re Better Together 

a love note from Sam

→ tells your unique story cohesively
→ sticks in the minds of your people
→ sells your services over and over again


but why does that matter for you?

That back-and-forth is where the magic happens, transforming your “good enough” words and “just pretty” visuals into a whole brand experience that:

You don't do anything half-heartedly. We don't either.

We know the late nights, the big dreams, and the million tiny decisions it takes to bring a brand to life because we’ve done it ourselves. With a whole lot of grit, heart, and love for what we do.

We’ve built our own brands from the ground up, too.

You don't do anything half-heartedly. We don't either.

Not just in copy & design either. In our past lives, we were assistants & business managers for brands, too. Our vision is always centered around how your entire business works in its own way.

We’ve got 10+ years of experience with 150 businesses combined.

On our own, we’ve made great work. But our best work? That always comes from working side-by-side—filling in each other’s blind spots and creating brands that look, sound, and feel right from every angle.

We’re believers that copy & design are always better together.  

You’ve built a business you’re proud of… but your brand still feels like the placeholder version.


The Wholehearted Brand was created just for you if: 

You’re tired of playing branding whack-a-mole (new copy here, new font there, nothing actually working together).


You’ve outgrown your old site, your old messaging, and that DIY logo you made in a panic three years ago.


You’ve got a big, sappy heart and a big, serious vision and you’re ready for a brand that makes room for both.



You want a visual identity that feels like it’s entirely yours, not a template or a rewashed version of everyone else in your industry.



The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand

The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand

The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand The Whole Hearted Brand

A big hearted,   big-impact kind of service

A big hearted,   big-impact kind of service

Custom logo suite, color palette, type system, and 5–7 brand illustrations that look like what’s been living in your head this whole time. 

A full visual identity

That feels authentic and convinces your people to buy in. SEO-optimized but personality-first, every has a purpose. 

five pages of custom Website Copy

Mission, voice, positioning, values—all the words you've been hunting for but couldn't quite come up with. Written to feel like you, but speak to your people. 

A custom Brand Messaging Guide

Five custom pages that look gorgeous and know how to sell. Designed to convert, optimized for mobile, and built for your big goals.

A custom five page website 

A Canva brand kit, launch graphics, edit tutorials, and all the final files tied up in a neat lil’ bow.

Extras that make your life easier

Kait and I handle all the behind-the-scenes collaboration, bouncing ideas off each other so you don't have to manage anyone. 

Two creative brains working as one

drag me! (just for fun)

WHAT IF I ALREADY HAVE A LOGO / WEBSITE / COPY? +

If it’s working, we can build around it. If it’s not, we’ll gently suggest why (with love). This experience is about alignment—so if something feels off, we’ll bring it into sync.

HOW LONG DOES THE WHOLE PROCESS TAKE? +

The Wholehearted Brand runs on momentum, not madness. Most projects are wrapped in 6–8 weeks, depending on how responsive you are (and how many times we all cry happy tears).

DO YOU OFFER PAYMENT PLANS? +

Yup! We know this is a big investment, and we’re all about making it feel doable. We offer flexible payment plans, and we’re happy to chat about options on your discovery call.

I’M NOT SURE I’M “READY” YET — WHAT SHOULD I DO? +

If you feel stuck, scattered, or sick of duct-taping things together, you’re probably more ready than you think. We’ll guide you from wherever you are now to where you want to be—with strategy, structure, and some snacks along the way.

WHAT IF I’M INDECISIVE / OVERWHELMED / NOT A “VISUAL PERSON”? +

Perfect. That’s what we’re here for. Our process is designed to guide you—not overload you with choices. We ask the right questions, listen between the lines, and translate your energy into visuals and words that finally make sense.

Frequently asked   questions

Frequently asked   questions

Creating the brand you’ve always dreamed of   shouldn't leave you stressing or spiraling.

Pinky promise.
Cross our hearts and hope to die.


Creating the brand you’ve always dreamed of   shouldn't leave you stressing or spiraling.

and with us, it wont.